In part one of an article about RSS Feeds, we talked about how they worked and interesting facts about them. This is part 2 because there is so much to learn and take action on!

CLICK HERE if you missed part 1:

There are many benefits to learning how to use RSS feeds, especially if you are always looking for ways to save time and maximize your efforts.

These are the benefits to each type of User:

• Consumer Bottom Line: Subscribing to feeds makes it possible to review a large amount of online content in a very short time. Very convenient: comes right to you desktop. Don’t have to reveal e-mail address.
• Publisher Bottom Line: Feeds permit instant distribution of content and the ability to make it “subscribable.” Each time you send blog, you are sending out a notice to sign up for RSS feed.
Least time for maximum exposure. Can Set aside a day to set up all the publicizing information that you can.
• Advertiser Bottom Line: Advertising in feeds overcomes many of the shortcomings that traditional marketing channels encounter including spam filters, delayed distribution, search engine rankings, and general inbox noise.

Thousands of bloggers, podcasters, and videobloggers publish feeds to keep themselves better connected to their readers, listeners, admirers, and critics.

Apple, through its iTunes Music Store, offers TONS of audio and video podcasts for download, each of which is powered by a feed.

Here’s how it works for GutZy Women:

POST Content on my debbieducic.com blog >>>>>>>>>automatically pings feedburner>>>>>>>changes content into XML language>>>>>>>>aggregator reads content and forms into list of unread new articles or podcasts into itunes downloadables>>>>I use my feedreader to check out what’s on it>>>>>>>>behind the scenes, I give my feed code to other blogs, social networking sites, as well as other aggregators>>>>>>>>automatically posts entries to many places across the internet each timeI publish. >>>>I’m a HAPPY CAMPER
END RESULT: Saves everybody time! Exponentially increases GutZy Women’s Reach with a little work from the beginning of setting it all up but is automatic from there.

CHALLENGE: Getting people to subscribe. Get over the fear of something new that SEEMS complicated but actually is quite easy these days with the help of companies like Feedburner.

Answer: Social bookmarking sites: Digg & Technorati as 2 examples by inviting people to Digg & Tehnorati your blog posts. Look around Blogoshpere, where else you can post. Invite your list and your friends to subscribe when you communicate with them through e-mail, bulletin boards, etc.

Place your feed widgets wherever you can and “in the fold” so they can be easily seen. Place them right after your posts, so if they just read or heard or saw something they LOVED, they can ask for MORE!

NEXT STEP: Learn more about all the different ways to use RSS Feeds and commit to adding one new way a month. Before you know it, you’ll be RSS GODESSES and will be reaping the VALUABLE rewards!

 The importance and need for RSS feeds ties in with the inundation of information that we are all experiencing at the same time that we are all getting busier…especially those of us who are into online and offline social networking.

RSS stands for Really Simple Syndication and the feed works two ways:

Publish an article, podcast or video on a blog or other websites and shoots it out to the feed aggregators. Then they shoot it out to all types of end readers or listeners.

End users choose how info comes to them: RSS feed reader or e-mail,or in the case of podcasts, the Apple i-tunes store. There are Links to content, partial or full text on a page or now can look like website pages right from the inbox.

Click Here to read 5 interesting facts about RSS :

AND how they’re each using technology and multi media online marketing to WARPSPEED their success in this new Web 2.0 world. Discover MORE great videos here 

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Debbie Ducic of GutZy Women, questions Kimberly Schaub of Thrive Lifestyles and Tisha Casida of That’s Natural Marketing about where they started ONLINE (both already had websites that they hired a webmaster to create.)

However, both young women entrepreneurs have started to delve into other forms of online communication as they strive to grow their businesses…saying that social networking, podcasting and video are the next step in their business plans, but that they look to mentors and trainers to help them get over their fear in order to take action.

Kimberly and Tisha love collaborating on projects using Instant Messaging as a way to brainstorm and be more productive and are taking advantage of the synergy that is created by joining together in podcasting, social networking and planning video story boards.

The next step is to integrate all that they are doing into one cohesive marketing message and look to GutZy Women to help them create it visually and functionally.

www.GutZyWomen.com CONNECTS THE DOTS!

The demographics of Internet usage, especially with reference to the sexes, have been subject to great speculation ever since the advent of the Internet. Do men and women use Internet the same way or differently? What do women think of the Internet? How do they negotiate this space and how they use it? What exactly is the Internet being used for by women? What are women’s hopes, dreams and fears about the Internet?

A million significant questions to which there are no easy answers, if only because of the constantly evolving dynamics between the sexes. Most studies on the way men and women use the Internet reveal that men are still first out of the blocks when it comes to trying out the newest innovations and latest technologies. They are also more demanding in their quest for Internet activities—logging on more often and spending more online when they do.

Closing the Gender Gap

Recent trends in internet usage however indicate that, although the percentage of women using the Internet still lags slightly behind the percentage of men, the gender gap is slowly closing. Women are steadily catching up in overall use of the Internet and they are framing their online experience with a greater emphasis on strengthening connections with other people. A recent Burst Media survey indicated that 66.1% of women claim their lives are likely to be disrupted if they had to do without Internet access for even one week.

The Internet as a tool for Communicating:

The demographics of Internet usage, especially with reference to the sexes, have been subject to great speculation ever since the advent of the Internet. Do men and women use Internet the same way or differently? What do women think of the Internet? How do they negotiate this space and how they use it? What exactly is the Internet being used for by women? What are women’s hopes, dreams and fears about the Internet?

Go here to discover the answers to the questions: